One of the top sports brands in the world, PUMA is known for designing products for world-class athletes and sports teams, whether they compete in basketball, football, golf, jogging and training, or racing. Herzogenaurach, Germany, is home to PUMA’s headquarters, and more than 14,000 people work there from more than 120 different nations. They also produce quality sports equipments.

Birth of a Giant

Rudolf and Adolf Dassler established the business “Dassler Brothers Shoe Factory” at their German home in 1919, beginning PUMA’s lengthy tradition of producing high-quality sporting goods. Several sportsmen, notably the well-known Jesse Owens, won gold medals while competing with Dassler spikes during the first few years of the company’s existence.

PUMA Sports: Functionality & Leisure

By offering a large assortment of well-designed sports gear suitable for both recreational and competitive activity, PUMA has added pleasure to practicality. PUMA offers a variety of comfortable sports apparel and equipment to help you compete on the playing field while enabling you incorporate sports into your lifestyle with fashionable sportswear that can be worn everywhere, from running shoes for track and field to footwear for golf.

Paving The Way For A Greener Earth

PUMA is dedicated to producing better goods and making a positive impact on both the environment and society. They strive to improve in a number of sustainability categories, including Fair Income, Products, Health & Safety, and more, by collaborating with stakeholders on the 10FOR25 sustainability plan. In this way, they can produce better products and contribute to a better society.

Forever Faster, Always First

PUMA understands the importance of creation to level up on sport performance and to keep moving forward, grounded by science. At PUMA Innovation there are five ethos that drive innovation: be a pain, be connected, be brave, be open, be ready. To create a final product, designers talk to athletes, look beyond their scope and adopt a human-centered focus in their designs.

PUMA #Reform

Over the years, PUMA has collaborated with athletes and ambassadors who have spoken out in favour of equality for all. By encouraging activities that result in real change such as learning about the problems, and contributing to and supporting groups and initiatives, PUMA leverages their platform to assist in bringing about change.

With the business mission of being “Forever Faster”, PUMA aim high to be the Fastest Sports Brand in the World. For more than 70 years, PUMA has been developing sports footwear, apparel and accessories for the best athletes. PUMA’s range of sports apparel such as jerseys are designed by incorporating performance and sports inspiration into their products.

The History of PUMA

In Germany, the “Gebrüder Dassler Schuhfabrik” (Dassler Brothers Shoe Factory) was established in 1919. The majority of German athletes wore Dassler spikes during the 1928 Olympic Summer Games in Amsterdam, which marked the brand’s global breakthrough. “PUMA” was formally filed with the German Patent and Trademark Office in 1948.

PUMA Sports: Functionality & Leisure

The playing field is more varied than ever today. whether it be on the football field, golf course, or running track. PUMA provides athletes with the equipment they need to succeed, from running shoes to golf clubs. PUMA sportswear is versatile clothing that you may style in many different ways, even when you are not participating in sports.

Practicing Sustainability Through Sports

Similar to how they see athletics, PUMA sees sustainability as a process of identifying and strengthening areas of weakness in order to achieve shared objectives. By improving on social and environmental issues where they have the largest influence, such as Plastic & Oceans, Circularity, Biodiversity, and others, PUMA aims to bring about change via fashion and sportswear.

PUMA: Culture of Firsts

PUMA aims to always bring better and unique innovations to sports for game changing athletes. Back in 1984, the RS Computer Shoe was created in the PUMA Running Studio where the team leveraged on computer technology to create better running shoes. Today, PUMA continues experimenting with digital technology to bring out the best in athletes.

Reform, Equality for All

Criminal justice systems are skewed as a result of racial and social inequities; as a result, PUMA supports groups like the ACLU and REFORM Alliance who fight for systemic changes. PUMA is firmly opposed to all types of social injustice, prejudice, and inequality and works to promote worthwhile activities that contribute to a more just society.